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Learn new skills to build your brand or business
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1216 results returned

  • Optimize your campaign with Meta Advantage

    In this training, you will learn how the AI tools within Meta Advantage can be used to improve campaign performance. This training provides an overview and use case for each tool, so you can determine which tools would be best...

    • Event
    • Rating 5.0

  • Buying types

    Learn about the key differences between the auction and reservation buying types so you can determine the best type for your business needs and goals.

    • Path
    • Duration 15m
    • Rating 4.7
    • Beginner
    • Credential

  • An overview of the Messenger API

    Learn how the Messenger API works and the entry points you can use to connect with existing and potential customers.

    • Path
    • Duration 15m
    • Rating 5.0
    • Beginner
    • Credential

  • Create audiences in Meta Ads Manager

    Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.

    • Path
    • Duration 15m
    • Rating 4.8
    • Intermediate

  • Maximize lead quality with Meta Conversions API for CRM

    This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...

    • Event

  • Ad agencies and Conversions API: benefits and setup across clients

    The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Conversions API Gateway for multiple accounts and determine their integration method. The purpose of this workshop is to help advertisers...

    • Video
    • Rating 5.0

  • Stronger performance with Meta Conversions API

    This course discusses how the Meta Conversions API can help you establish a more reliable data connection that leads to improved marketing campaign performance. Determine which integration option is best for your business and explore best practices for sharing...

    • Event
    • Rating 5.0

  • Get started with Audience Network

    Learn how to use Meta Audience Network to monetize your app, choose ad formats and integrate the Facebook SDK.

    • Path
    • Duration 20m
    • Rating 4.8
    • Advanced
    • Credential

  • Commerce Messaging for Businesses

    Conversational commerce is about connecting with people through chat by building effective conversational commerce campaigns and establishing a strong commerce presence on Facebook messaging platforms. This virtual training provides you with an overview of how to build a powerful...

    • Duration 33m
    • Rating 4.8

  • Get Started With the Conversions API - Advertising API Developer

    The Conversions API is a direct channel to gather customer activity in a way that supports efforts to honor the choices consumers make about data sharing. The Conversions API continues to send data through browser-independent mechanisms, even when the...

    • Duration 22m
    • Rating 5.0

  • Connect with customers using Meta Business Suite

    Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.

    • Path
    • Duration 19m
    • Rating 4.9
    • Beginner
    • Credential

  • The Role of the Newsroom

    Get practical advice on how journalists can contribute to your reader revenue approach.

    • Rating 4.7

  • PROFESSIONAL · 510-101 Meta Certified Advanced Marketing Developer

    The Advanced Marketing Developer learning path prepares learners for the Advanced Marketing Developer certification exam and coding assessment. This track prepares learners to implement the Facebook SDK, set up and troubleshoot App Events on iOS and Android. It also helps...

    • Collection
    • Rating 5.0

  • Use WhatsApp for a business

    Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.

    • Path
    • Duration 18m
    • Rating 4.9
    • Beginner
    • Credential

  • Amplify Your Fundraising Efforts

    Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.

    • Event