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All Activities

1290 results returned
  • From Business Goals to KPIs

    In this course, we’ll explore the relationship between a business goal, the KPIs and the metrics to measure that KPI.

    • Path
    • Duration 15m
    • Rating 5.0
    • Intermediate
    • Credential
  • Knowledge check

    Take this quiz to assess your knowledge on Meta privacy and data protection, as well as ad policies.

    • Duration 5m
    • Rating 4.9
    • Beginner
  • Find High-Quality Leads This Spring

    This session explores how to attract quality leads using lead ads instant forms. We’ll discuss how to set up and optimize your lead ad campaigns to improve performance and the quality of leads you’re generating. We’ll also explore how to...

    • Video
    • Rating 5.0
  • Using Facebook Live on Mobile vs. Desktop

    Meta Software Engineer, Adam Creeger, explains the advantages of going Live on Desktop versus mobile and when each option might be best for your content needs.

    • Video
    • Rating 4.0
  • Optimize Meta Conversions API

    Learn how to optimize the Meta Conversions API and help improve ad performance by applying best practices to maximize event coverage, increase event effectiveness, deduplicate events and maintain data freshness.

    • Path
    • Duration 23m
    • Rating 4.8
    • Intermediate
    • Credential
  • Engage and moderate a community

    Engage and moderate your online community by onboarding new members, fostering personal connections and managing conflict.

    • Duration 15m
    • Rating 5.0
    • Intermediate
  • How to Earn Money with Facebook

    Understanding how to monetize your Live content can sometimes be confusing. That's why Meta Product Marketing Manager Rochelle Robertson walk you through the basics of monetizing on Facebook and share some helpful resources.

    • Video
    • Rating 5.0
  • Ad agencies and Conversions API

    Create effective ads for clients with more reliable measurement through the Conversions API. Here’s what we’ll cover during the webinar: - The power of using the Conversions API and Meta pixel together.- Conversions API setup options, including a solution just...

    • Event
  • Creative brief development

    Explore ways to write creative briefs that inspire and guide agency teams and improve campaign success. This workshop will give you the opportunity to practice writing effective business and campaign objectives, define an audience, write key performance indicators and select...

    • Event
  • Get started with Meta Conversions API

    Learn the purpose and benefits of the Meta Conversions API and how to select an integration option and implementation approach for an advertiser.

    • Path
    • Duration 20m
    • Rating 4.8
    • Intermediate
    • Credential
  • Grow your audience with Advantage+ app campaigns

    This course is designed to help you implement Advantage+ app campaigns to help you reach your business goals. It covers the benefits of Advantage+ app campaigns, how to set up a campaign in Meta Ads Manager and how to manage...

    • Event
  • Optimize Meta Conversions API

    To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize the configuration of the Conversions...

    • Video
  • Dry Run for Career Tips and Networking Event 

    Join us for a training and networking event with Meta and Meta hiring partners. In this event, certified job seekers will be equipped with the knowledge and tools to build and distinguish their resume and LinkedIn presence to attract employers....

    • Event
  • Measure Creative Impact

    This training is designed to guide creative strategists on measurement and testing tools to improve creative work for better campaign outcomes. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log...

    • Event
  • Troubleshoot Meta Conversions API

    Learn how to verify proper implementation of Meta Conversions API setup, optimize your configuration of the Conversions API and troubleshoot issues that may arise after the direct implementation of the Conversions API.

    • Path
    • Duration 40m
    • Rating 5.0
    • Advanced
    • Credential